Press Release:
TRU Newspaper, The Omega, Announces Official Relaunch Event
Staff of The Omega welcomes students, staff, and community members to a dayof fun and snacks at special relaunch event
Kamloops, BC – February 14, 2025 – On April 10, 2025, The Omega, Thompson Rivers University’s official student-run newspaper, is planning a special event for the community celebrating the successful relaunch of the paper. The event will start at 11am at TRU’s Campus Commons, featuring speeches from the papers staff, snacks, beverages, and livemusic performances by local artists.
This special event will be opened with speeches by The Omega’s manager, Sean Brady, and Editor-in-Chief, Rober McAlaster, who will be offering their unique insights into the legacyand future of The Omega as a student run news site, followed by opportunity for questions. In addition to marking the celebratory milestone of The Omega’s relaunch, this event offers an opportunity for community members to connect with not only the staff but also with eachother, fostering the sense of community and engagements The Omega strives for.
This event marks a new chapter for the Omega in its publishing and legacy within the local community of Kamloops. The staff at The Omega invites students, faculty, and Kamloops community members to come help them celebrate this milestone and relaunch with entertainment, speeches, snacks and fun.
Come on out to show support for The Omega!
As an independent student-run newspaper, The Omega staff focuses on ethical and reliable reporting, keeping students, faculty, and community members informed on various events and stories impacting TRU students. The Omega reports on student life, school and communityevents, art and culture stories, as well as TRU Wolfpack sports, creating an easy and accessible way for students and faculty to stay informed. The paper also welcomes story pitches from any student with a story to tell, ensuring an opportunity for student voices to be heard.
The Omega primarily publishes stories on their news site, (theomega.news), but can also be found on Facebook and Instagram (@theomegatru) and on X (@TRU_Omega).
For more information about the event, please contact:
Isabelle Christensen
Email: christenseni12@mytru.ca
Distribution Plan and Distribution List:
My distribution plan for this press release on The Omega’s relaunch event/party relies primarily on an email list to various distributors that have potential to reach a wide audience of faculty, students, and community members. This includes higher faculty at TRU, members of other student run services, and local news outlets that report on small events.
1. The Omega – email: editor@theomega.news
Having the Omega post the press release on their news website will ensuretheir readers get the invite to the event, and may draw in for visits to thewebsite.
2. Natalie Reisle, TRUSU Communications Coordinator – emailn.reisle@tru.ca
As the Communication Coordinator for the TRU Student Union, there ispotential for the information to be shared to all TRU students, as all studentsare members of the union. Events can also then be shared through TRUSU social media sites such as –
3. TRUSU Instagram – contact on instagram
TRUSU promotes events and TRU goings on, and could be an effective method of sharing info. This social media is also accessible to the public, notjust students.
4. Dr. Heather MacLeod, Communication and Visual Arts Department Chair – email:hmacleaod@tru.ca
As Chair of the Communications department, they may have means to contactfaculty and communications students, who then may potentially be able to spread the message across classes.
5. Dr. Mark Wallin, Associate Dean of Arts – email: mwallin@tru.ca
Similar to above: Dean of Arts can spread the word throughout a large department, accessing students and faculty.
6. Colleen Faucault, Communication Coordinator for Journalism and Communication Department – email: cfoucault@tru.ca
Communication Coordination can potentially enlist help of senior communications and journalism students to spread message to other students across campus.
7. TRU Newsroom – email: newsroom@tru.ca
TRU newsroom is separate from The Omega, but posts stories and events, andalso has the opportunity to add the event into the TRU official event calendar. High web traffic, accessible to students, faculty and community members.
8. Submit Request of Services to TRU Marketing and Communications Page (throughTRU website)
Promotes events with ability to connect to all or most students at TRU, increase word of mouth travel as well.
9. Howard Alexander, News Editor at Infotel, Kamloops – email:halexander@infonews.ca
Sharing press releases with INFOTEL Kamloops to promote event and relaunch on a local news page. Publishes about small local events often,increasing chances of the event being published on.
10. CFJC News Team – email: newsroom@pattisonmedia.com
Sharing press releases with INFOTEL Kamloops to promote events and relaunch on a local news page. There is no direct contact info for a specific editor or reporter, so would contact through general inquiries/story pitches.
11. Tim Petruk, Castanet Kamloops Editor – email: tim@castanetkamloops.net
Castanet often reports on small TRU/Kamloops events and local news,possibility of events being published on, promoting it to the public. Also hashigh local viewing traffic.
12. KamloopsNow Newsroom – email: News@KamloopsBCNow.com
Sharing press releases with KamloopsNow to promote event and relaunch on a local news page. Just a general email is provided on their website.
13. Arjun Singh, Interim Executive Director at Kamloops Chronicle – email:info@kamloopschronicle.com
Kamloops Chronicle is a free, relatively new Kamloops Newspaper with a wide distribution, thus reaching a wide audience, and is accessible.
14. Printing Press release/event announcements for public bulletin boards around town
Posting event announcements or the press release itself of public bulletinboards and boards around TRU/in classrooms, draws in attention/interest.
15. TRU Digital Signage advertisement submission form – Form submitted through TRU Website
TRU has digital signs around campus. By submitting the event promotion onthe submission page (on TRU website), there is a possibility of the event beingshown on those TV’s.